2015-04-30 A New Era of Messaging

Whatsapp — just a single messaging app — is 50% larger than the world’s SMS traffic.

In a recent post, Benedict Evans of Andreessen Horowitz read into the announcement from Whatsapp that the company’s 700 million monthly active users are sending 30 billion messages a day. Aside from justifying Facebook’s acquisition at $22 billion last year, the numbers are important in a more general way, because the global SMS system passes only 20 bi…

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