Creativity in Teams: The Truth Hurts
Various social effects dampen creativity, while individuals are free of at least some of those effects
I’ve always felt that I was more creative when working alone than in teams, but for most of my career, I was afraid to say so, worried that others would consider me a selfish loner. You might feel the same.
Of course, that feeling was shaped by decades of alternating between solo work and teamwork, so it was grounded in pers…


